To Quark or not to Quark...
Ok... I have had several clients jump all over my ass because we quit supporting Quark Express recently. We (I) made this decision a couple of months back after attending the annual Apple Design Conference in Nashville. The room was packed and all the wares vendors were out in full-force hocking their packages to the public.
The InDesign folks did their presentation which wowed the audience. Lots of Ooos and Ahhs and even a couple of cheers from the audience. Then it was Quark's turn. "Hey... now you can export as a PDF!" That's all they had to say.
Sorry Quark, but once your product lags 2 years behind the current operating system, it begs the question, "who the hell do you think you are?"
My question: Who's kicking Quark to the curb, why or why not?
The InDesign folks did their presentation which wowed the audience. Lots of Ooos and Ahhs and even a couple of cheers from the audience. Then it was Quark's turn. "Hey... now you can export as a PDF!" That's all they had to say.
Sorry Quark, but once your product lags 2 years behind the current operating system, it begs the question, "who the hell do you think you are?"
My question: Who's kicking Quark to the curb, why or why not?
posted by Terry Thornhill at 8:31 AM
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3 Comments:
Terry, we do some publishing work using Quark since we still have publishers that insist on Quark files. The moment the end users kick Quark, I think the designers will follow suit. BTW does Adobe have a "InDesign Quark Edition" that allows Quark users to transition to InDesign (like their create a plugin pack for PageMaker)? Or maybe they think Quark is too outdated to do any kind of plugin pack for. :)
InDesign opens quark up to version 5 flawlessly out of the box. Or at least that's my experience. After using InDesign for a couple of months, I'm convinced that Quark's days are numbered. I really can't say too many good things a/b InDesign. And Thanks for the comment, btw.
Hate to say I told you so, but...
Quark in denial of InDesign trend.
A Computer Business Review Online story posted today quotes Quark's UK marketing director Gavin Drake as saying, "There is no question that a small number of customers have or are switching to InDesign for various reasons and we wish them every success in this. However you have to put this in context, which is that this represents a very small percentage of the UK market and is certainly not a trend."
I say when BBC Magazines is one of those small numbers along with Hearst Publishing in the US, it may not be a trend, but it's sure heading in that direction.
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